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Critically review the progress which Bournemouth has mad

The report focuses on Bournemouth as a reviving seaside destination and is researched using academic sources, secondary data available etc. Task: Critically review the progress which Bournemouth has made over the last 15 years in reviving its destination offer and image and propose strategic actions to continue the process of revival over the next 10 years. Link your discussion to the following key themes: • Strategy • Destination management at the local level • Impact management • Destination marketing The report will develop your understanding of the themes by considering the relationship between academic concepts and Bournemouth’s recent and planned future practice. It will consist of a maximum of 2,500 words and must be fully referenced using the Harvard System. It should include tables and figures where necessary and appendices can be included if appropriate.