Marketing Strategies

Description:You have been appointed as a channel manager to a new coffeehouse chain, which is looking to open up in Jordan. They want you to identify service/cost gaps in the existing model of serving customers in-store in Jordan, particularly after the COVID-19 pandemic. They need to outline the different customer segments they could have, and their expectations of the service output. Finally, they want you to identify all possible functions they need to do to meet service output expectations, and…

Major: Electronic marketing and social media Subject: E-marketing channelsDescription:You have been appointed as a channel manager to a new coffeehouse chain, which is looking to open up in Jordan. They want you to identify service/cost gaps in the existing model of serving customers in-store in Jordan, particularly after the COVID-19 pandemic. They need to outline the different customer segments they could have, and their expectations of the service output. Finally, they want you to identify all possible functions they need…

Topic: Marketing Current EventSelect one article that applies to identifying opportunities to develop new products or services. Compose a short summary (300–500 words) explaining why and how this article is relevant to Marketing Current Events while identifying opportunities to develop new products or services.Include a reference quote within your response. Include the reference for your selected article.Note: Do not copy and post any article as this conflicts with copyright protection; only submit the link/reference information.Remember that Wikipedia® is not considered…